Login

Cart

Your cart is empty
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE
STARTER BUNDLE

WHAT’S INSIDE

MIMI HAIR WASH 400ML
The better way to care for kids’ hair. Scientifically formulated with safe, plant-based ingredients, MIMI Hair Wash cleanses and nourishes kids’ hair in one simple step. 

MIMI DETANGLER SPRAY 200ML
Effortlessly tames tangles, tantrum-free. Infused with organic watermelon seed oil, blueberry & coconut extracts, to help protect kids’ hair from the effects of outdoor play and swimming pool chemicals.

MIMI QUICK DRY HAIR TOWEL
Say hello to the MIMI Hair Towel. With its magical quick-dry powers, drying out that mop on top becomes a breeze for kids and parents. Bid farewell to frizz, flyaways and damp hair dilemmas. Super cute and soft, just wrap, twist and let the magic begin!

MIMI DETANGLER COMB
The MIMI Wide Detangler Comb gently works through knots without the tugging, tears, or tantrums. Its wide-set teeth slip through wet or dry hair with ease, making it perfect for curls, waves, and everything in between. Gentle on scalps and a game-changer for stress-free styling.

MIMI SATIN SCRUNCHIE
Gentle on delicate strands, our Satin Scrunchie helps minimise breakage and frizz while adding a beautiful finishing touch.

HOW TO USE

STEP 1: CLEAN

Wet hair thoroughly. Mix a small amount of Hair Wash in your hands with water and smooth from root to tip. Rinse well. Repeat if needed for thick, curly or coily hair.

Note: This wash doesn’t foam, that’s the beauty of plant-based ingredients.

Wrap hair in the Quick Dry Hair Towel to absorb excess water.

STEP 2: TREAT

Spray Detangler onto wet or dry hair.

Start at the ends and gently brush through with the Detangler Comb, working your way up to avoid breakage. Apply to mid-lengths and crown as needed, focusing on knot-prone areas.

STEP 3: STYLE

Style with the Satin Scrunchie for a cute hairstyle that's gentle on little strands.

WHY MIMI

Children’s hair and scalp biology is not the same as adults.

Oil production is triggered by puberty, so kids naturally produce far less sebum

Hair is denser relative to head circumference, making it more prone to knots

Scalps can be up to 30 percent thinner than an adult’s

Yet many traditional kids shampoos contain detergents designed for adult hair, which can over strip moisture and leave hair dry, brittle and difficult to brush.

MIMI was created to change that.

INGREDIENTS

MIMI HAIR WASH 400ml

Aqua (Water), Cetearyl Alcohol, Helianthus Annuus(Sunflower) Seed Oil, Coco-Caprylate, Behentrimonium Methosulfate ,Decyl Glucoside, Tocopherol, Glycine Soja (Soybean) Oil, Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Oil, Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Glycerine, Cetearyl Glucoside, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Limonene

MIMI DETANGLER SPRAY 200ml

Aqua (Water), Decyl Glucoside , Glycerine, Hydrolyzed Rice Protein , Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Fruit Extract, Cetrimonium Chloride , Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate Sodium Benzoate, Citric Acid, Geraniol, Limonene, Linalool

FAQ

WHY DOESN’T MIMI HAVE A CONDITIONER?

Mimi Hair Wash is formulated as a multi-functional product designed to replace both traditional shampoo and conditioner.

It effectively cleanses the hair and scalp while delivering hydration and nourishment through plant-based ingredients, including organic watermelon seed oil, blueberry extract, and coconut-derived actives. This supports moisture balance and helps protect hair from dryness and environmental stressors such as chlorine and outdoor exposure.

For additional conditioning and manageability, we recommend using the Detangler Spray. It assists with moisture retention, reduces tangling, and helps maintain soft, smooth, and healthy-looking hair.

WHY DOESN'T THE HAIR WASH FOAM UP? 

Mimi Hair Wash is a low-foaming formulation, as it is free from sulphates and other harsh surfactants typically responsible for creating a high lather in traditional shampoos.

Low foam does not impact cleansing performance the formula is designed to effectively cleanse while being gentle on the scalp and hair.

For best results, we recommend emulsifying the product with a small amount of water in your hands before application. Once applied, add more water as needed and use your fingers or a scalp brush to evenly distribute the product through the scalp and hair. This will help ensure optimal coverage and performance.

WHO IS MIMI FOR?

MIMI Haircare is designed for children aged 2-12 years.

While the products can be used by individuals of any age, the formulations are specifically developed for younger scalps, which typically produce less sebum (natural oil) than adult scalps. This makes them more suited to those with finer, less oily hair and scalps requiring gentle, non-stripping care.

STARTER BUNDLE

$59.00
$69.50
SAVE 15%

MIMI HAIRCARE in action

FORMULATED FOR KIDS

NATURAL Ingredients

AUSTRALIAN MADE & OWNED

TEAR 
FREE

TANTRUM 
free

NO PARABENS OR SULPHATES

  • FORMULATED FOR KIDS

  • NATURAL Ingredients

  • AUSTRALIAN MADE & OWNED

  • TEAR FREE

  • TANTRUM free

  • NO PARABENS OR SULPHATES

HAPPY HAIR STARTS HERE

ONLINE EXCLUSIVE

The MIMI Starter Bundle is the perfect kids hair care starter kit, gentle, effective and made for everyday routines. Designed to simplify wash days and make detangling easier, this beginner-friendly set helps make tangles, dryness and daily hair struggles a thing of the past.

Because building a great hair routine should feel simple from the start.

Whether you're new to MIMI or setting up your child’s very first proper hair care routine, this bundle brings together our kids hair products in one easy, ready-to-go set.

WHAT'S INSIDE

Everything you need to kickstart a simple, everyday kids hair routine:

1 x MIMI Hair Wash (400ml): a gentle kids shampoo that cleanses without stripping natural moisture.

1 x MIMI Detangling Spray (200ml): a lightweight detangler for kids to smooth knots and make brushing easier.

1 x MIMI Quick Dry Hair Towel: soft, absorbent and designed to help reduce frizz after washing.

1 x MIMI Detangler Comb: perfect for gently working through tangles with less pulling.

1 x MIMI Scrunchie: a soft finishing touch that’s kind to hair.

Kickstart their haircare routine and end the daily battles!

WHAT’S INSIDE

MIMI HAIR WASH 400ML
The better way to care for kids’ hair. Scientifically formulated with safe, plant-based ingredients, MIMI Hair Wash cleanses and nourishes kids’ hair in one simple step. 

MIMI DETANGLER SPRAY 200ML
Effortlessly tames tangles, tantrum-free. Infused with organic watermelon seed oil, blueberry & coconut extracts, to help protect kids’ hair from the effects of outdoor play and swimming pool chemicals.

MIMI QUICK DRY HAIR TOWEL
Say hello to the MIMI Hair Towel. With its magical quick-dry powers, drying out that mop on top becomes a breeze for kids and parents. Bid farewell to frizz, flyaways and damp hair dilemmas. Super cute and soft, just wrap, twist and let the magic begin!

MIMI DETANGLER COMB
The MIMI Wide Detangler Comb gently works through knots without the tugging, tears, or tantrums. Its wide-set teeth slip through wet or dry hair with ease, making it perfect for curls, waves, and everything in between. Gentle on scalps and a game-changer for stress-free styling.

MIMI SATIN SCRUNCHIE
Gentle on delicate strands, our Satin Scrunchie helps minimise breakage and frizz while adding a beautiful finishing touch.

HOW TO USE

STEP 1: CLEAN

Wet hair thoroughly. Mix a small amount of Hair Wash in your hands with water and smooth from root to tip. Rinse well. Repeat if needed for thick, curly or coily hair.

Note: This wash doesn’t foam, that’s the beauty of plant-based ingredients.

Wrap hair in the Quick Dry Hair Towel to absorb excess water.

STEP 2: TREAT

Spray Detangler onto wet or dry hair.

Start at the ends and gently brush through with the Detangler Comb, working your way up to avoid breakage. Apply to mid-lengths and crown as needed, focusing on knot-prone areas.

STEP 3: STYLE

Style with the Satin Scrunchie for a cute hairstyle that's gentle on little strands.

WHY MIMI

Children’s hair and scalp biology is not the same as adults.

Oil production is triggered by puberty, so kids naturally produce far less sebum

Hair is denser relative to head circumference, making it more prone to knots

Scalps can be up to 30 percent thinner than an adult’s

Yet many traditional kids shampoos contain detergents designed for adult hair, which can over strip moisture and leave hair dry, brittle and difficult to brush.

MIMI was created to change that.

INGREDIENTS

MIMI HAIR WASH 400ml

Aqua (Water), Cetearyl Alcohol, Helianthus Annuus(Sunflower) Seed Oil, Coco-Caprylate, Behentrimonium Methosulfate ,Decyl Glucoside, Tocopherol, Glycine Soja (Soybean) Oil, Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Oil, Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Glycerine, Cetearyl Glucoside, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Limonene

MIMI DETANGLER SPRAY 200ml

Aqua (Water), Decyl Glucoside , Glycerine, Hydrolyzed Rice Protein , Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Fruit Extract, Cetrimonium Chloride , Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate Sodium Benzoate, Citric Acid, Geraniol, Limonene, Linalool

FAQ

WHY DOESN’T MIMI HAVE A CONDITIONER?

Mimi Hair Wash is formulated as a multi-functional product designed to replace both traditional shampoo and conditioner.

It effectively cleanses the hair and scalp while delivering hydration and nourishment through plant-based ingredients, including organic watermelon seed oil, blueberry extract, and coconut-derived actives. This supports moisture balance and helps protect hair from dryness and environmental stressors such as chlorine and outdoor exposure.

For additional conditioning and manageability, we recommend using the Detangler Spray. It assists with moisture retention, reduces tangling, and helps maintain soft, smooth, and healthy-looking hair.

WHY DOESN'T THE HAIR WASH FOAM UP? 

Mimi Hair Wash is a low-foaming formulation, as it is free from sulphates and other harsh surfactants typically responsible for creating a high lather in traditional shampoos.

Low foam does not impact cleansing performance the formula is designed to effectively cleanse while being gentle on the scalp and hair.

For best results, we recommend emulsifying the product with a small amount of water in your hands before application. Once applied, add more water as needed and use your fingers or a scalp brush to evenly distribute the product through the scalp and hair. This will help ensure optimal coverage and performance.

WHO IS MIMI FOR?

MIMI Haircare is designed for children aged 2-12 years.

While the products can be used by individuals of any age, the formulations are specifically developed for younger scalps, which typically produce less sebum (natural oil) than adult scalps. This makes them more suited to those with finer, less oily hair and scalps requiring gentle, non-stripping care.

WHAT WE LEAVE OUT

Sulfates (sles/sls)

Parabens

PEGS

Glycol

EDTA

Silicones

Propylene

Artificial Colours

Synthetic Fragrance

WHAT WE
LEAVE OUT

Sulfates (sles/sls)

Parabens

PEGS

Glycol

EDTA

Artificial Colours

Silicones

Propylene

Synthetic Fragrance

Dr Jennifer T. Haley, MD FAAD

Board Certified Dermatologist

Dermatologist approved

MIMI Haircare is a great choice for families seeking a safe, effective, and easy-to-use hair care solution that prioritises dermatological health without exposing children to unnecessary chemicals.

SAVE TIME AND TEARS

WASH

Our gentle, all-in-one natural Hair Wash deeply cleans without stinging little eyes. Massage with the Scalp Brush to boost shine and support healthy hair. 

TREAT

Spray in our Detangler to protect and smooth hair, then gently remove knots with the Knot-A-Problem Brush. For curly kids, apply our Leave-In Curl Cream to damp hair for frizz-free, bouncy curls.

STYLE

Lock in the look with our Hair Gel, use the Gel Wand or Wax Stick to smooth flyaways and the Hair Styling Spray to set the style.

Related products

We would like to acknowledge the Traditional Custodians of the land on which we work, and pay our respects to their Elders past and present. We extend that respect to the Aboriginal and Torres Strait Islander peoples of today.
Customers rate us 5.0/5 based on 533 reviews.